Privacy Policy
Last updated: 2026-03-15
Who We Are
The Missing Piece is a lifestyle coaching practice operated by Alistair Johnstone, based in Scotland, United Kingdom. Website: theemissingpiece.co.uk. [ICO Registration Number: PENDING — register at ico.org.uk before launch]
What Data We Collect
We collect: name and email address (via contact form and lead magnet download), message content you submit, and basic analytics data (page views, referrers) if you consent to cookies.
Why We Collect It
Contact form: to respond to your enquiry (legal basis: legitimate interest). Email signup: to send you the requested guide and relevant coaching content (legal basis: consent). Analytics: to improve the website (legal basis: consent — only active if you accept cookies).
How Long We Keep It
Contact form submissions: 12 months. Email list: until you unsubscribe. You may request deletion at any time.
Your Rights
Under UK GDPR you have the right to: access your data, correct inaccurate data, request deletion, restrict processing, data portability, and object to processing. Contact us at info@theemissingpiece.co.uk to exercise these rights.
Cookies
We use strictly necessary cookies for site function. Analytics cookies (Google Analytics, if enabled) are only set after your consent. You may withdraw consent at any time using our cookie banner.
Third Parties
We may share data with: email service provider (Kit/ConvertKit — EU-US Data Privacy Framework), booking platform (Calendly — if enabled), and analytics provider (Google Analytics — if consented). We do not sell your data.
Contact & Complaints
Data queries: info@theemissingpiece.co.uk. If unsatisfied, you may complain to the ICO: ico.org.uk/make-a-complaint or 0303 123 1113.
Have questions about your data?
Contact us at info@theemissingpiece.co.uk